Working Paper 2013


Recent Submissions

  • Ferdousi, Farhana; Shabnam, Saadia (East West University, 1/1/2013)
    Organizations worldwide have been exploring ways to improve business practices to gain competitive edge. An increasing number of organizations in developing countries are practicing Total Quality Management (TQM) in order ...
  • Huda, SSM Sadrul (East West University, 1/1/2013)
    The influence of advertisement on the viewers mind and action is always an issue of interest for the advertisers, academicians and also for the researchers. This paper is an attempt to explore the views of the ad audience ...

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