Abstract:
Kuakata sea beach in Bangladesh has seen increased tourist growth since
the Padma Bridge opened in 2022. Little is known about the obstacles and
opportunities Kuakata has in implementing sustainable tourism. The purpose
of this research is to look into the various prospects and challenges of
sustainable tourism at Kuakata sea beach. The qualitative methods used in
this study consisted of semi-structured stakeholder interviews; thematic
analysis identified five key challenges such as environmental degradation,
infrastructure and facilities development, socio-cultural issues, behaviour
problems, and marketing, monitoring, and evaluation. The most significant
obstacle to promoting sustainable tourism in Kuakata is beach erosion.
Along with these challenges, this study has identified four new prospects
such as exploring new tourist sites, developing community-based tourism,
introduci