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Browsing East West Journal of Business and Social Studies by Issue Date

Browsing East West Journal of Business and Social Studies by Issue Date

Now showing items 1-20 of 43

An Assessment of the Impact of Green Messages on the Audience of Dhaka City

Islam, Md. Sohel; Hossain, Md. Munir; Hassan, Rumman (East West University, 1/1/2011)

Previous research has shown the impact of various message formats on consumer behavior. Much work has been done to ascertain the impact of the various types of appeals (rational, fear, and guilt), and degree of customer ...
Role of Women in Processing and Marketing of Dry Fish from Coastal Bangladesh – An Exploratory Study

Rabbanee, Fazlul Kabir; Yasmin, Sanoara (East West University, 1/1/2011)

Women fisher folk play a significant role in creating income generating activities (IGA) in different levels of dry fish marketing structure in coastal Bangladesh. This paper focuses mainly on the role of fisherwomen in ...
Prospect of Implementing Total Quality Management Approach in Commercial Banks of Bangladesh

Barua, Bikash (East West University, 1/1/2011)

Total Quality Management (TQM) drives an organization towards better performance through developing a concrete organizational system. In this paper, the objective is to identify the prospect of TQM implementation in the ...
Estimation of Export Supply Model of Bangladesh: Cointegration and Vector Autoregressive Approaches

Moniruzzaman, Md. (East West University, 1/1/2011)

The broad objective of this study is to empirically estimate the export supply model of Bangladesh. The techniques of Cointegration, Engle-Granger causality, Vector Error Correction and Vector Auto-regression are applied ...
Critical Explorations into the Politics of Institutionalized/Estatized-Human Rights and Adivasi Displacement and Dispossession in India

Kapoor, Dip (East West University, 1/1/2011)

This paper advances the proposition that a dialectical appreciation of the politics of state-institutionalized human rights in colonial and neoliberal hegemonic (imperial) contexts helps to shed light on why Adivasis facing ...
The Mediating Role of Organizational Environment in Faculty Talent Retention: A Case Study in Bangladesh

Ashraf, Mohammad A. (East West University, 1/1/2011)

The objective of this paper is to analyze the mediatory role of organizational factors linking the human resource management practices and talented employee retention. To attain this objective, the paper employs the ...
The Most Important New Literacy?: Overcoming Seemingly Impossible Obstacles to Make ‘Education for All’ and Related UNESCO Goals and Policies a Reality in the 21st Century

Richards, Cameron (East West University, 1/1/2011)

Aspirations to achieve UNESCO’s millennium goals by 2015 increasingly seem to many people as an ever remote possibility and even an impossible or utopian dream. With reference to the particular policy commitment of ‘Education ...
Consumer Choice of Soft Drinks: A Causal Path Analysis

Arafat, Mohammad A. (East West University, 1/1/2011)

This paper presents a framework for assessing consumer perceptions on soft drinks evaluation. This study clarifies the roles of perceived quality, perceived product attributes, perceived product availability and perceived ...
In the Lineage of the King: Conversion, Identity and Why the Rajbanshi in Bangladesh Claim to be Kshatriya

Wilson, Dr. Margot (East West University, 1/1/2012)

Claims to Kshatriya status by lower caste or tribal groups are by no means restricted in time and place to the Rajbanshi. Nevertheless, Rajbanshi claims provide a characteristic example of the colonial, caste and academic ...
A Comparative Study of the Cost of Higher Education in Private and Public Universities in Bangladesh

Barmon, Dr. Basanta Kumar; Sharmin, Imrana; Dey, Debashish (East West University, 1/1/2012)

The present study aims to attempt a comparative study of the reasons for enrollment in private universities and to estimate the cost of education for higher education in both private and public universities in Bangladesh. ...
Impact of Queue on Customers: An Analysis of Some Retail Shops in Bangladesh

Sultana, Mimnun; Islam, MM. Nazrul (East West University, 1/1/2012)

Companies differentiate offerings with competitive advantage like product development but currently customer satisfaction is becoming a vital issue. Service organizations with inefficient waiting line management reduce ...
Quality os Customer Service in the Banking Sector of Bangladesh: an explorative study

Afrin, Tasneema (East West University, 1/1/2012)

After careful evaluation of the customer service quality by the private commercial banks of Bangladesh, following major recommendations are suggested in this article: 1. Recognizing 'Quality' problem- identifying the ...
Work Satisfaction andd Employee Turnover Intentions: An Empirical Study

Joarder, Dr. Mohd H.R.; Ashraf, Mohammad A. (East West University, 1/1/2012)

There has been a theoretical presumption in HRM that job satisfaction and employee turnover intention are negatively correlated. Based on this premise of argument, business leaders aspire to ensure optimal job satisfaction ...
Super-Measure Management (SMM) and Customer Satisfaction: Investigating the Relationship

Talukder, A.K.M. Mominul Haque; Talukder, Md. Saifur Rahman (East West University, 1/1/2012)

This study aimed at exploring various determinants of super-measure management (SMM) namely, service guarantee, customer relationship, managing customers, strategic alignment and leadership on customer satisfaction and ...
Understanding Conflicts in Cameroon History through 'Awilo's' Song 'Contri Don Spoil'

Kah, Henry Kam (East West University, 1/1/2015)

According to Geoff Crowther, Cameroon is Africa's most socially artificial country. Although this description seems an exaggeration of reality, Cameroon history after reunification in 1961 displays linguistic cleavages of ...
Social, Economic and Environmental Sustainability: The Implications to Develop Sustainable Tourism in Bangladesh

Mondal, Md. Sanaul Haque (East West University, 2018-12-30)

Bangladesh is a country with both natural and cultural resources that can be developed as tourist destinations. The country has enormous prospects in tourism industry, but this industry is not well managed. This study ...
CSRD Practices in Banking Industry of Bangladesh: A Bird’s-eye View

Rab, Naharin Binte; Hossain, Tanjila (East West University, 2018-12-30)

The arena of Corporate Social Responsibility (CSR) has been in limelight since the anti-capitalist movement grew momentum in the 1970s and 80s. In 2008, Bangladesh Bank (BB) issued CSR guidelines for banks and financial ...
Factors Affecting the Satisfaction and Dissatisfaction of Bankers: A Study of a Private Commercial Bank in Bangladesh

Mishkat, M. M. Baset Oli (East West University, 2018-12-30)

Human resource is the only competitive tool that can be protected from imitation by competitors. Highly satisfied employees contribute in acquiring competitive advantage. Contribution Factor and Return Factor explain ...
Landslide in Chattogram City: Spatial Vulnerability and Risk Mitigations Options

Siddiqui, Md. Rezwan (East West University, 2018-12-30)

Landslides have been among the most alarming disasters in the hilly regions of Bangladesh for the past few years. This hazard has become an unprecedented cause of human and economic losses. This paper attempts a spatial ...
Mental Health Well-being among Undergraduate Students of East West University: Evidence from a Cross-sectional Survey

Khan, Md. Mobarak Hossain (East West University, 2018-12-30)

Poor mental health is common among university students every where, including in Bangladesh. Since information about mental health well-being (MHWB) of private university students are still scarce, this study aims ...

Browsing East West Journal of Business and Social Studies by Issue Date

Browsing East West Journal of Business and Social Studies by Issue Date

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